Europris is Norway’s largest discount variety retailer by sales. Featuring 288 stores throughout the country where 267 are directly owned by the group and 21 operate as franchise stores. The group offers its customers a broad range of quality private-label brands and brand name merchandise across 15 product categories.
In May 2024, the group took full ownership of the Swedish discount variety retailer ÖoB, which consists of a network of 92 stores in Sweden. This is an important strategic milestone on the path to creating a Nordic champion in discount variety retail.
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